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March 19, 2015

BFE Nail Lacquer, Your Best Friend EVER

I often times get asked this question by our customers: what the heck is BFE?

Well, let me tell you. It means BEST FRIEND EVER, duh. I know, why isn’t it called BFF like the rest of the world calls it? Let me explain:

  • There is no such thing as forever. Now I’m not trying to be dreary with our thoughts, but let’s be real. There are few things that are forever. Of which I can only think of Spam being so.
  • Forever is such a long word… Three. Whole. Syllables.
  • We like to be different. Hi!

But that’s not to say we don’t love our gals. BFE Nail Lacquer is inspired by and named after the gals we call our besties. A line of polish made for the babes we adore most!

Oh, and did I mention BFE is created 5-free of yucky chemicals like DBP (dibutyl phthalate), formaldehyde, formaldehyde resin, toluene, and camphor? If you didn't know, now you know.

Formulated for maximum adhesion and quick drying time, BFE lasts longer than your “average Jane” polish. With 160 full coverage colors named after the coolest girls we know, the possibility of fun is endless. If your current bestie isn’t available, open up your box of polishes and grab one of our gals. So, what’s your shade of BFE?

If you don’t see your name, it isn’t because we don’t love you. Good things come to those who wait! None the less, BFE babes are chic in any shade.

BFE Nail Lacquer Melanie & BFE Nail Lacquer Valerie

BFE Nail Lacquer in the shade Evelyn

BFE Nail Lacquer in the shade Yuki

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